• Oats contain all three layers of the edible grain, the bran, endosperm, and germ.
  • Whole grains mean you are getting all 3 parts of the grain in the same proportions as they are naturally found.
  • Whole grains retain the natural vitamins and minerals than are often removed from refined grains.


Why a Wholegrain Cereal and Snacks?

Nutritionists recommend whole grains as part of a nutritious diet.

  • One easy way to enjoy whole grain is with a serving of UNCLE TOBYS cereal. In fact, every UNCLE TOBYS cereal is made with wholegrain – guaranteed – because every UNCLE TOBYS cereal provides at least 8g of wholegrain per serve.
  • All UNCLE TOBYS Muesli Bars are also made with wholegrains – providing at least 8g of wholegrain in every bar, making it simple to add more whole grains to your day.

What Is wholegrain?

Unlike refined grains, where only the endosperm is present, wholegrain contains every edible part of the grain. So wholegrains contain more nutrients and beneficial ingredients. Wholegrains can be unprocessed, cracked, flaked or ground, but they must still contain every part of the edible grain in the same ratio as found in nature.

Bran (outer layer of the grain) – for fibre, B vitamins (to help release energy from food), phytonutrients (to help with free radical balance) and protein (for cell growth and repair).

Endosperm (middle layer of the grain) – for protein and carbohydrates.

Germ (inner core of the grain) – for B vitamins, vitamin E (an antioxidant vitamin), phytonutrients, a small amount of polyunsaturated fat, iron, magnesium, copper and zinc.




Why switch to wholegrain?

Wholegrains provide many nutrients including dietary fibre, antioxidants, minerals, vitamins, lignans and phytonutrients. It is thought that the combination of these nutrients accounts for the health benefits seen in people who consume more wholegrains in their daily diet.

The benefits add up

With so many benefits, there’s very good reason to start including more wholegrains in your diet. It has also been shown that the benefits of eating wholegrains are greater than consuming their components individually. In other words, ‘the whole is greater than the sum of the parts’.



How much wholegrain?

Go Grains Health & Nutrition Ltd, the leading independent nutrition advisor in Australia for grain foods in human health, advises that we should aim to reach 48g of wholegrains every day. And with some simple changes, such as switching to a wholegrain breakfast cereal or snack, it’s easy to work towards your daily dose of wholegrain.

For starters, every UNCLE TOBYS cereal or Muesli Bar provides at least 8g wholegrain per serving.



How can I tell if my food contains wholegrain?

All UNCLE TOBYS cereals and Muesli Bars contain wholegrain guaranteed, so it couldn’t be easier to up your daily wholegrain intake.

  • Is it whole?
    One of the easiest ways to check whether your cereal or food contains wholegrain is to look at the ingredient list. Any grain which is described as whole e.g. wholemeal, wholegrain wheat, wholegrain rice will contain all parts of the grain kernel. The exception to this is for ‘whole rice’, which is sometimes used to describe white rice. White rice and products made from the endosperm e.g. puffed white rice, are not wholegrain as they are refined to remove the outer bran layer. However, brown rice and wild rice are wholegrains.
  • Is it a major ingredient within the food?
    If the grain is a main ingredient within the product, it will be listed near the start of the ingredient list and so will be making a bigger contribution to your wholegrain intake.


As a simple guide, any grain that is described as whole is a wholegrain, e.g. wholewheat. There are also a number of other grains in the wholegrain category.


Wholegrain checklist

Check the list against a product’s ingredient list. If the wholegrain is one of the main ingredients in a product it will be mentioned towards the beginning of the ingredients list.

Know your wholegrains:

  • Wholewheat
  • Bulgur (cracked wheat)
  • Sorghum
  • Whole oats / oatmeal
  • Popcorn
  • Triticale
  • Whole rye
  • Wild rice
  • Brown rice
  • Wholegrain barley
  • Amaranth
  • Buckwheat



How to get to 48g a day

  • Look out for “whole” on the label – wholemeal, whole wheat and whole oats are all wholegrains.
  • Swap refined white breads, pasta and rice (white) for wholegrain varieties (brown).
  • Start your day with a breakfast cereal that clearly states it is made with wholegrains. All UNCLE TOBYS cereals contain guaranteed wholegrain.
  • Mix wild rice with white rice, or switch to brown rice.
  • Use wholemeal breadcrumbs when creating a crunchy topping in savoury dishes.
  • Choose rice cakes, rye crispbread, UNCLE TOBYS CHEERIOS, UNCLE TOBYS Muesli Bar or plain popcorn as a wholegrain snack.

Which UNCLE TOBYS foods contains guaranteed wholegrain?

All UNCLE TOBYS Cereals and UNCLE TOBYS Muesli bars contain wholegrain. These foods provide at least 8g of wholegrain per serve, however, many provide much more than this. Grains Health & Nutrition Council is a leading source of information on grains and recommends eating 48g of wholegrain a day.








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